sarah bruns portfolio

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	<title>sarah bruns portfolio</title>
	<link>https://a-good-ad.com</link>
	<description>sarah bruns portfolio</description>
	<pubDate>Wed, 06 Dec 2023 18:47:43 +0000</pubDate>
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		<title>Slideshow</title>
				
		<link>https://a-good-ad.com/Slideshow</link>

		<pubDate>Fri, 06 Apr 2018 16:49:44 +0000</pubDate>

		<dc:creator>sarah bruns portfolio</dc:creator>

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Designer + Art Directorcreative director
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		<title>Featured Projects</title>
				
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		<pubDate>Fri, 06 Apr 2018 16:49:45 +0000</pubDate>

		<dc:creator>sarah bruns portfolio</dc:creator>

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7-Eleven&#38;nbsp;Snacksuit &#38;nbsp;︎ earned&#38;nbsp;

&#60;img width="833" height="554" width_o="833" height_o="554" data-src="https://freight.cargo.site/t/original/i/d9eba202655f4019a32bb56b12192f140cf4546bd21721f7a72ab26f03307094/SnackSuit.jpg" data-mid="170541683" border="0"  src="https://freight.cargo.site/w/833/i/d9eba202655f4019a32bb56b12192f140cf4546bd21721f7a72ab26f03307094/SnackSuit.jpg" /&#62;

	
DoorDash&#38;nbsp; &#38;nbsp; DashPass Drops &#38;nbsp;︎ earned 

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	Amex &#124; Small Business SaturdayAll for Small&#38;nbsp; ︎ social + digital 

&#60;img width="833" height="554" width_o="833" height_o="554" data-src="https://freight.cargo.site/t/original/i/a626d3740ef3241606080e1085bb92c8239381308a79aaf58edea0f2a42446de/SBS18-2.png" data-mid="29026555" border="0"  src="https://freight.cargo.site/w/833/i/a626d3740ef3241606080e1085bb92c8239381308a79aaf58edea0f2a42446de/SBS18-2.png" /&#62;


Duly Health and CareHealthier Makes Happier &#38;nbsp;︎ 360 launch 

&#60;img width="833" height="554" width_o="833" height_o="554" data-src="https://freight.cargo.site/t/original/i/3a5d25880d34db61c05b4a073c53f5d66b774320092078953048fca4ed7483ad/DULY.jpg" data-mid="170542102" border="0"  src="https://freight.cargo.site/w/833/i/3a5d25880d34db61c05b4a073c53f5d66b774320092078953048fca4ed7483ad/DULY.jpg" /&#62;


NYXLPlay Fearlessly  ︎ 360 launch

&#60;img width="1185" height="790" width_o="1185" height_o="790" data-src="https://freight.cargo.site/t/original/i/c1d2decbffb74040e067aa26fe6477e7bdca0b7f48e8a6958edb7c3ca14d48aa/NYXL.png" data-mid="14329718" border="0" data-icon-mode src="https://freight.cargo.site/w/1000/i/c1d2decbffb74040e067aa26fe6477e7bdca0b7f48e8a6958edb7c3ca14d48aa/NYXL.png" /&#62;


	AdCouncil + AdoptUS KidsParents Adopted  ︎ 360 campaign


&#60;img width="833" height="554" width_o="833" height_o="554" data-src="https://freight.cargo.site/t/original/i/e786a6e934739ca73bea268a07fdc646fff206bcd1265cd5802987fad665c048/AC.jpg" data-mid="198756440" border="0"  src="https://freight.cargo.site/w/833/i/e786a6e934739ca73bea268a07fdc646fff206bcd1265cd5802987fad665c048/AC.jpg" /&#62;


Digitas New FrontThe Caveman &#38;amp; The Astronaut &#38;nbsp;︎ event design 
&#60;img width="833" height="554" width_o="833" height_o="554" data-src="https://freight.cargo.site/t/original/i/4fd7359f33de1f5c22ffab62fe3e9db7b55743068bc10537b48d0e436e5764e6/NF.jpg" data-mid="21158518" border="0"  src="https://freight.cargo.site/w/833/i/4fd7359f33de1f5c22ffab62fe3e9db7b55743068bc10537b48d0e436e5764e6/NF.jpg" /&#62;


    EvansHeavyweight ︎ digital content + print

&#60;img width="1185" height="790" width_o="1185" height_o="790" data-src="https://freight.cargo.site/t/original/i/7f04a437b97b5e0732409fbc8ebaadc9514e1c17ad138705cc796642212a679f/Evans.png" data-mid="14331136" border="0"  src="https://freight.cargo.site/w/1000/i/7f04a437b97b5e0732409fbc8ebaadc9514e1c17ad138705cc796642212a679f/Evans.png" /&#62;


Reserve Mouthpieces
Make Someday Today&#38;nbsp;︎ digital content + print
&#60;img width="833" height="554" width_o="833" height_o="554" data-src="https://freight.cargo.site/t/original/i/c130131912baf66072809c51ee8d5a074c7ec8bdb5a6260c3fa401b2ccf434bf/RESERVE.jpg" data-mid="21177613" border="0"  src="https://freight.cargo.site/w/833/i/c130131912baf66072809c51ee8d5a074c7ec8bdb5a6260c3fa401b2ccf434bf/RESERVE.jpg" /&#62;PG&#38;amp;E Energy Conservation
Small Victories&#38;nbsp;︎ print

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American Express &#124; Small Business SaturdayOur Place is Your Place &#38;nbsp;︎ social + digital 

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    American ExpressVP+ Event ︎ event design

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Microsoft OfficeReal Life Tools&#38;nbsp;︎ 360 campaign

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    Microsoft Windows 8
Things That Do Two Things&#38;nbsp;︎ xbox ad
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		<title>Header</title>
				
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		<pubDate>Sun, 05 Mar 2023 00:10:48 +0000</pubDate>

		<dc:creator>sarah bruns portfolio</dc:creator>

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		<description>7-Eleven&#38;nbsp;


Kerwin Frost x 7-Eleven
Snack Attack Uniform


When you make an absurd number of craveable snacks, you need and absurd number of pockets to carry them all.
To generate awareness around 7-Eleven’s private label products and drive consideration among Gen Z customers, we partnered with streetwear designer, fashion icon, and fellow maker-of-the-unexpected, Kerwin Frost, to create the Snack Attack Uniform.&#38;nbsp; A limited-edition outfit featuring 18 pockets (that’s 7+11), each custom-built to house a 7-Eleven private label treat. 


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		<title>content</title>
				
		<link>https://a-good-ad.com/content</link>

		<pubDate>Sun, 05 Mar 2023 20:50:32 +0000</pubDate>

		<dc:creator>sarah bruns portfolio</dc:creator>

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		<description>Announce partnership at ComplexCon:
We teased our collaboration at ComplexCon with a pop-up 7-Eleven inside Kerwin’s Kingdom. The experience featured Kerwin’s Snack Party Mix Popcorn, a limited run co-branded popcorn, and some of Kerwin’s other favorite 7-Eleven private label snacks. The popcorn collab became an instant hit with fans and showed up for sale on eBay for upwards of $30 following the event. 


&#60;img width="1482" height="722" width_o="1482" height_o="722" data-src="https://freight.cargo.site/t/original/i/7b207ac0d2891b0ce256b96fb86496eaa8a5af70e959da2bb05363ac95370ced/Screen-Shot-2023-03-05-at-4.05.38-PM.png" data-mid="170622350" border="0"  src="https://freight.cargo.site/w/1000/i/7b207ac0d2891b0ce256b96fb86496eaa8a5af70e959da2bb05363ac95370ced/Screen-Shot-2023-03-05-at-4.05.38-PM.png" /&#62;Launch of the uniform: 


Following the ComplexCon announcement, Kerwin unveiled his official Snack Attack Uniform on social and began selling it directly through his site kerwinskingdom.com. 

&#60;img width="1486" height="738" width_o="1486" height_o="738" data-src="https://freight.cargo.site/t/original/i/9e9e3d81043ff79727f65b633bd5e248e9961f689215c229ab16db682072055f/Screen-Shot-2023-03-05-at-4.07.58-PM.png" data-mid="170622607" border="0"  src="https://freight.cargo.site/w/1000/i/9e9e3d81043ff79727f65b633bd5e248e9961f689215c229ab16db682072055f/Screen-Shot-2023-03-05-at-4.07.58-PM.png" /&#62;Amplification:
Kerwin’s posts drew immediate attention from his fans and celebrities, who were excited for the drop. To further amplify social reach, mailers were sent to Kerwin’s robust network of celeb friendlies and Gen Z super-influencers.


The Snack Attack Uniform appeared in over 120 organic posts on Instagram and Tik-Tok — and was still popping up six months later, on Baby Shark Korea’s insta-feed when Korean pop-star CL donned it in multiple videos promoting her new character on the Nickelodeon series.


&#60;img width="1488" height="568" width_o="1488" height_o="568" data-src="https://freight.cargo.site/t/original/i/2806f626655f2d03104b8e25c3c7fc4f5dbb9da60b2e454404f70619bed646a6/Screen-Shot-2023-03-05-at-4.10.52-PM.png" data-mid="205125478" border="0"  src="https://freight.cargo.site/w/1000/i/2806f626655f2d03104b8e25c3c7fc4f5dbb9da60b2e454404f70619bed646a6/Screen-Shot-2023-03-05-at-4.10.52-PM.png" /&#62;&#60;img width="1492" height="592" width_o="1492" height_o="592" data-src="https://freight.cargo.site/t/original/i/672418fc086843258fe450e4f1a6009bddd9f650bd84e49f8b6094cc42988b86/Screen-Shot-2023-03-05-at-4.11.16-PM.png" data-mid="205125479" border="0"  src="https://freight.cargo.site/w/1000/i/672418fc086843258fe450e4f1a6009bddd9f650bd84e49f8b6094cc42988b86/Screen-Shot-2023-03-05-at-4.11.16-PM.png" /&#62;


Results:
The 7-Eleven x Kerwin Frost collaboration got Millennial and Gen Z consumers seeing and talking about 7-Eleven in a whole new way and garnered:


275 Media Placements&#38;nbsp;
752 Million Earned Impressions
56.3 Million Social Impression
100% Earned and Organic
&#60;img width="1464" height="542" width_o="1464" height_o="542" data-src="https://freight.cargo.site/t/original/i/1822f15bc1becbc56bfa4b073f021c8067bd39f8ab86170aa7f33b7332eb7dd4/Screen-Shot-2023-03-05-at-4.47.40-PM.png" data-mid="170627737" border="0"  src="https://freight.cargo.site/w/1000/i/1822f15bc1becbc56bfa4b073f021c8067bd39f8ab86170aa7f33b7332eb7dd4/Screen-Shot-2023-03-05-at-4.47.40-PM.png" /&#62;


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		<title>credits 7-11</title>
				
		<link>https://a-good-ad.com/credits-7-11</link>

		<pubDate>Sun, 05 Mar 2023 21:48:47 +0000</pubDate>

		<dc:creator>sarah bruns portfolio</dc:creator>

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		<description>Role: ECD, Creative lead&#38;nbsp;

Initial Concept:
Doug Kohnen, Art
Brett Dixon, Copy</description>
		
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		<title>Adcouncil Header</title>
				
		<link>https://a-good-ad.com/Adcouncil-Header</link>

		<pubDate>Wed, 06 Dec 2023 18:45:20 +0000</pubDate>

		<dc:creator>sarah bruns portfolio</dc:creator>

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		<description>AdCouncil + AdoptUS KidsParents AdoptedPeople tend to think of adoption as parents choosing to bring a child into their home, but a unique part of adopting a teenager is that the teen also gets a choice. Yes, the parents adopt a child, but the child also adopts the parents.This campaign celebrates that truth, the bonds that form, and the rewards that unfold when the decision to become a family is mutual.
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		<title>AdCouncil work</title>
				
		<link>https://a-good-ad.com/AdCouncil-work</link>

		<pubDate>Wed, 06 Dec 2023 18:46:03 +0000</pubDate>

		<dc:creator>sarah bruns portfolio</dc:creator>

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		<description>:30 streaming and broadcast: stories shot by director duo Riess&#124;Hill


longform video: 
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		<title>credits AdCouncil</title>
				
		<link>https://a-good-ad.com/credits-AdCouncil</link>

		<pubDate>Wed, 06 Dec 2023 18:47:43 +0000</pubDate>

		<dc:creator>sarah bruns portfolio</dc:creator>

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		<description>Role: ECD, Creative co-lead

Team:&#38;nbsp;Izzy Debellis, ECD co-lead
Andres Landivar, ACD/Art
Zack Swyers, ACD/Copy
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		<title>DoorDash Header</title>
				
		<link>https://a-good-ad.com/DoorDash-Header</link>

		<pubDate>Sat, 04 Mar 2023 22:51:52 +0000</pubDate>

		<dc:creator>sarah bruns portfolio</dc:creator>

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		<description>DoorDash
&#60;img width="863" height="105" width_o="863" height_o="105" data-src="https://freight.cargo.site/t/original/i/b986f7f27aac88d7f69187bba17ccbf03669f86fc97fcf58104b7102e9321b20/DPDrops-Lockup-copy.png" data-mid="170610080" border="0" data-scale="100" src="https://freight.cargo.site/w/863/i/b986f7f27aac88d7f69187bba17ccbf03669f86fc97fcf58104b7102e9321b20/DPDrops-Lockup-copy.png" /&#62;DashPass Members are the MVPs of DoorDash users, and we wanted more of them.

Our challenge: To make DashPass the must-have subscription service in a crowded world of delivery apps.
Our solution:&#38;nbsp; DashPass Drops. Highly-covetable, limited-edition items and experiences available only with DashPass membership.


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		<title>DoorDashDrops Work</title>
				
		<link>https://a-good-ad.com/DoorDashDrops-Work</link>

		<pubDate>Sun, 05 Mar 2023 18:30:22 +0000</pubDate>

		<dc:creator>sarah bruns portfolio</dc:creator>

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		<description>DROP 1 - June 2022DOORDASH x CHLÖE


We launched DashPass Drops with a collab from&#38;nbsp;Chlöe Bailey —&#38;nbsp;Make ‘Em Sweat,&#38;nbsp;a sweet, yet fiery hot sauce available only to DashPass members. It sold out in just over 60 minutes and garnered 1.7B earned impressions and 46.2M social impressions.&#38;nbsp;
&#38;nbsp;

&#60;img width="400" height="711" width_o="400" height_o="711" data-src="https://freight.cargo.site/t/original/i/ec6090ffd598aa3060189a188fbad2a5d02c5d8432b0201e5acd17c2efa88af2/sauce_0000_1.png" data-mid="170614903" border="0"  src="https://freight.cargo.site/w/400/i/ec6090ffd598aa3060189a188fbad2a5d02c5d8432b0201e5acd17c2efa88af2/sauce_0000_1.png" /&#62;
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&#60;img width="400" height="711" width_o="400" height_o="711" data-src="https://freight.cargo.site/t/original/i/cecdaa976f16d0e67845e9b4bf36276ddbb57a1a3584e9f957854b9e3ed77b55/chloe_0002_1.png" data-mid="170614876" border="0"  src="https://freight.cargo.site/w/400/i/cecdaa976f16d0e67845e9b4bf36276ddbb57a1a3584e9f957854b9e3ed77b55/chloe_0002_1.png" /&#62;
&#60;img width="400" height="711" width_o="400" height_o="711" data-src="https://freight.cargo.site/t/original/i/905102e32e8cac4107d603647a6af54d689c7d1b309782fd7c693761ce0ff535/chloe_0001_2.png" data-mid="170614883" border="0"  src="https://freight.cargo.site/w/400/i/905102e32e8cac4107d603647a6af54d689c7d1b309782fd7c693761ce0ff535/chloe_0001_2.png" /&#62;
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&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/8600f289bd5fe6b0f8a8bb2380ebfda950b34b0f4b5243c387d0b3f21e629ad0/chloe-quotes_0005_6.png" data-mid="170613766" border="0"  src="https://freight.cargo.site/w/1000/i/8600f289bd5fe6b0f8a8bb2380ebfda950b34b0f4b5243c387d0b3f21e629ad0/chloe-quotes_0005_6.png" /&#62;


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DROP 2 - November 2022
DOORDASH x SERENA
For the holidays, we partnered with&#38;nbsp;Serena Williams to drop a custom wrapping paper inspired by the GOAT herself. For each wrap kit ordered, DashPass donated $10 to The Yetunde Price Resource Center. DashPass Members felt the spirit, and the paper collab sold out in less than 60 minutes. The drop received 245M earned impressions and 72.4M social impresssions.&#38;nbsp;

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&#60;img width="750" height="750" width_o="750" height_o="750" data-src="https://freight.cargo.site/t/original/i/c2b327a6cb3ea6134c1c26613c1bbb9efbc9fc8f5c4bbb46d1e2a3ba23010ff9/Serena-Quotes_0000_forbes.png" data-mid="170616275" border="0"  src="https://freight.cargo.site/w/750/i/c2b327a6cb3ea6134c1c26613c1bbb9efbc9fc8f5c4bbb46d1e2a3ba23010ff9/Serena-Quotes_0000_forbes.png" /&#62;
&#60;img width="750" height="750" width_o="750" height_o="750" data-src="https://freight.cargo.site/t/original/i/b12c9a6963b78411cca2e1eae0ab53f3076d08d40fcd72d80988aa1326f80a74/Serena-Quotes_0001_adweek.png" data-mid="170616276" border="0"  src="https://freight.cargo.site/w/750/i/b12c9a6963b78411cca2e1eae0ab53f3076d08d40fcd72d80988aa1326f80a74/Serena-Quotes_0001_adweek.png" /&#62;
&#60;img width="750" height="750" width_o="750" height_o="750" data-src="https://freight.cargo.site/t/original/i/a11fe3c9b5f16b62670236fdb3466de918f6711b9ab794de58751e7255772bdc/Serena-Quotes_0002_pop-sugar.png" data-mid="170616277" border="0"  src="https://freight.cargo.site/w/750/i/a11fe3c9b5f16b62670236fdb3466de918f6711b9ab794de58751e7255772bdc/Serena-Quotes_0002_pop-sugar.png" /&#62;


	&#60;img width="1184" height="644" width_o="1184" height_o="644" data-src="https://freight.cargo.site/t/original/i/5dee473da434247f40595398ade93e810a09c602466f7839603142799567e9cd/Screen-Shot-2023-03-05-at-2.56.50-PM.png" data-mid="170617859" border="0" data-scale="75" src="https://freight.cargo.site/w/1000/i/5dee473da434247f40595398ade93e810a09c602466f7839603142799567e9cd/Screen-Shot-2023-03-05-at-2.56.50-PM.png" /&#62;</description>
		
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