PG&E
As a creative with a background in art, I love finding a simple visual solution to drive home an idea.
This direct mail campaign promoted a winter gas conservation program that rewarded consumers with a rebate when they used less gas in December and January than they had the year before.
It’s no Superbowl ad and it’s not bringing home a Lion, but it is a smart, strategic, and hard working little tactical piece.
Dial It Down
As a creative with a background in art, I love finding a simple visual solution to drive home an idea.
This direct mail campaign promoted a winter gas conservation program that rewarded consumers with a rebate when they used less gas in December and January than they had the year before.
It’s no Superbowl ad and it’s not bringing home a Lion, but it is a smart, strategic, and hard working little tactical piece.
ACD/Art Director
Partner:
David Stolberg, CD/Writer
© 2026 Sarah Bruns. The work in this portfolio was designed and produced for the brands represented and is protected under copyright law. It shall not be infringed upon, reproduced, or redistributed without consent. All rights reserved.